Botlum vs Profound
Profound is built for large enterprises that want many answer engines and a sales-led setup; Botlum is self-serve, with published prices, for brands and teams of any size.
Side by side
| Botlum | Profound | |
|---|---|---|
| AI engines included | ChatGPT, Gemini, AI Overviews and AI Mode, on every plan | ChatGPT, Gemini and Google AI Overviews on the free trial; up to 9 answer engines on Enterprise [1] |
| Engines at extra cost or by choice | None: every plan has all four | Enterprise lists Perplexity, Google AI Mode, Microsoft Copilot, DeepSeek, Claude and Exa Search besides the three above [1] |
| Entry price | $19/month for 15 prompts tracked daily | No published price: Enterprise is custom, through a demo [1] |
| Countries | Every country; a prompt in a second country counts as a second prompt | 1 country and 1 language on the free trial; custom on Enterprise [1] |
| Team seats | Unlimited | Unlimited [1] |
| API and MCP | Both, on every plan | API on Enterprise; none on the trial [1] |
| Free trial | 7 days on any plan, no card | Free: 50 prompts, run daily for 7 days [1] |
Where Profound is stronger
- More answer engines: Enterprise covers up to nine, including Perplexity, Microsoft Copilot, Claude and DeepSeek, which Botlum does not track.
- Enterprise extras: CSV and JSON exports and the full history of prompt volumes.
Where Botlum is different
- Prices you can see before you talk to anyone, from $19 a month, and a 7-day trial on any plan.
- ChatGPT, Gemini, AI Overviews and AI Mode on every plan, in every country, with no sales call to unlock them.
- Ghost citations: answers that cite your page but recommend a competitor, flagged on their own.
Questions
Is Botlum a Profound alternative?
Yes, for brands and teams that want to track their visibility in ChatGPT, Gemini, AI Overviews and AI Mode without an enterprise contract. If you need Perplexity, Copilot or Claude tracked as well, Profound covers more engines.
How much does Profound cost compared with Botlum?
Profound publishes no price for its paid plan; Enterprise is quoted through a demo. Botlum starts at $19 a month for 15 prompts, with every engine and every country included.
See it on your own brand
Run a free check of your domain, no sign-up, or start the 7-day trial with all four engines.
Sources
Profound’s details are taken from its own pages, checked on . Prices and plans change; the linked pages are the authority. Botlum’s details are today’s. Product names belong to their owners.